My team and I can help you with marketing your software business by assisting you with releasing an Open Source project that acts like a magnet for clients and talented engineers

Why release an Open Source project as a business?

Marketing another service or product

Get warm leads for your widgets, support or software development services

Attracting talented software developers

Programmers are often motivated by peer recognition that comes with Open Source contributions

Massively parallel development

Shorten the time to fix bugs – leverage a large number of troubleshooters and higher quality bug reports from users familiar with the source code

Offering greater control to users

Differentiate your business from competitors by letting users inspect, modify and share the software you produce

Increasing public confidence

Show your users you have nothing to hide and that you respect their security & privacy

Spreading the financial expenditure

Save on software development costs by taking advantage of contributions by other entities

Undercutting a competitor

Increase competitive pressure on other software solutions, especially if they're proprietary

Lowering the cost of suppliers

Commoditise your supplier market by eliminating the need for your contractors to purchase expensive proprietary software

Introducing a standard

Increase your prestige and become an industry leader by establishing a protocol, file format, API or similar

Step by step to a healthy Open Source community

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About me

My name is Aleksander Korzyński and I’m the author of the upcoming book The IT Whisperer and an expert in the world of Open Source. I have over 10 years of experience in the industry, gained at organisations large and small, such as HPE (Hewlett-Packard Enterprise) or the University of Cambridge, where I was a software engineering contractor. I’ve been involved in free software since 2003, including projects such as: the LAME MP3 Encoder, the Minix operating system and OpenStack. At HPE I led a team of engineers building a downstream CI/CD system for OpenStack, a project that required creating unique processes for collaborating with the large-scale Open Source community involving hundreds of organisations and tens of thousands of engineers. I hold a master’s degree in Computer Science from the Warsaw University of Technology, the number one technical university in his native Poland. I also hold a post-graduate diploma in entrepreneurship from the leading Lazarski University in Poland. I’m looking forward to meeting you!

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